How Much Does SEO Cost?

by | Oct 4, 2021 | SEO

How Much Does SEO Cost
One of the questions we get asked most often about SEO is how much does SEO cost?

This is totally understandable when it comes to hiring services. Most businesses have a budget that they need to work within and therefore need to know that SEO makes financial sense for them.

So how much does it cost to outsource SEO services? The truth is there is no one straight answer to this.

How Much Should You Expect to Pay For SEO?

The cost of SEO services can vary dramatically depending on what you need, the company you go with, the size of your website, the length of your contract etc.

SEO services can cost anything from £400 a month all the way up £10,0000 +

With that much of a variation in prices for SEO services, it’s easy to understand how it can make it almost impossible to know who to hire when you are outsourcing your SEO services. 

It’s important to know what your budget is from the get-go. Good SEO services aren’t cheap, however, that doesn’t mean having a budget at the lower end of the scale should rule you out from getting help with your SEO.

Affordable SEO Training

Affordable SEO training
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It could be that your budget might not stretch to outsourcing your SEO to a company that will do it for you, however, that doesn’t mean you can’t improve your SEO.

You could hire an SEO strategist or training to come and give you and your marketing team SEO training to teach them the skills and knowledge you will need to Improve your website SEO performance.

This could be done through a 1:1 SEO intensive or a team training session online or in person.

You could hire an SEO strategist to provide you with a detailed SEO strategy that you can then work off yourself.

The cost of an SEO training session can range from £200 to £1000+ and you can expect to pay anywhere between £400 and £2000+ for a detailed SEO strategy.

So when looking for an affordable answer to how much does SEO cost, training and a done for you Strategy are some of the most affordable ways to improve your business SEO.

Cost of Individual SEO Services

Another good option for businesses that have a tighter budget for their SEO costs is to focus on specific elements of SEO.

This could be keyword research or SEO content writing, it could be a one-off onsite SEO package or technical SEO.

Choosing to focus on one part of your SEO to outsource can allow you to get your SEO off to a really strong start.

How Much Does Keyword Research Cost?

Having a good idea of what keywords to focus on and target will be a huge benefit to your website.

Keywords and competitive analysis allow you to really focus on the most up to date, searched for, relevant keywords that your customers are looking for.

A website without a keyword plan is likely to fail.

So, how much does keyword research cost? The prices will vary from agency to agency and will depend on your industry, site and what you get with the keyword package.

Some keyword research packages will start from as little as £400 other places can charge upwards of £5000 + for keywords.

At the SEO Upcycler, our price is £1500 for a full keyword report, detailed competitor analysis, a review of existing keywords and a targeting plan.

Paying for a detailed keyword research report can be one of the best SEO investments that you can make in your business.

What Is The Cost Of Technical SEO?

How much does SEO cost
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Technical SEO can be the difference between your website pages ranking well in the search engines and them languishing in the depths of Google’s gutters.

Technical SEO’s are normally very specialised and can dig into the parts of your site to improve your SEO, that you probably didn’t even know existed.

It’s for that reason technical SEO is normally more pricey as a stand-alone service.

You can expect to pay anywhere from £1000 – £10000 + for technical SEO as a one-off project

It’s also something that can need repeating as your website grows, the algorithm for ranking changes etc which is why for a lot of people technical SEO is carried out on a monthly retainer service with prices starting around £800 + a month on a recurring fee

How Much Does it cost for SEO Retainer Services?

When it comes to hiring someone to carry out your SEO on a monthly basis the price will vary depending on what you want them to do each month.

Before you outsource monthly SEO you need a clear idea of what your SEO goals are.

How are you looking to improve your SEO?

If you are looking for SEO management to keep up the existing SEO, monitor and maintain things like onsite SEO then you can pay anywhere from £400 – £2000 a month and you will normally have to agree to at least a 6-month contract.

For more in-depth and involved SEO projects those prices can rise to several thousands of pounds each month.

Occasionally you will get offered pay nothing without results services. Where you only pay when your SEO hits a target like getting to page 1. However, there is no guarantee that you will stay there once you have paid and these services don’t always tell you the methods they use to get you to page 1 as quickly as possible. So always ask how they plan on getting the goal met, to ensure you are not breaking any Google rules in the process.

So now we have covered in more details, How Much Does SEO Cost? I hope you have a better idea of what option might be best for you at this stage in your business, that will help you meet your goals and not blow your budget!

I’d love to hear your thoughts on how much does SEO cost, was it more or less than you had thought?

Feel free to let me know in the comments below and don’t forget to reach out if you have any questions or you would like to enquire about the SEO services that I have to offer!



I'm Marion an online marketing strategist from Scotland. I'm the founder of and co-founder of and I have also created various training courses and programmes. I love all things vintage and upcycled and spending time with my husband, 2 kids and crazy dog!

We Love Hearing Your Comments

1 Comment

  1. Desmond Henry

    Thank you Marion

    This was a great article and it was really helpful.

    Keep up your good work!


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